
BRANDING
A two-week turnaround brand identity for a restaurant business requiring a complete visual identity ready for production.
IntiTial Ideas
Initial brand exploration developed a warm, culturally grounded identity under the working name Tasty Roti. Below are some of my favourite concepts!


Direction Change
Following a client direction change, the brand was renamed Royal Ruby and repositioned toward a more premium, elegant aesthetic. Both directions were delivered to brief within the two-week timeline.




